Analytics & CDP Cost Calculator
Compare estimated monthly cost across customer data platforms by monthly event volume. Free community tool—no signup required.
Enter a value like 1M, 5M, 10M, 50M, 100M, 500M, 1B, 10B, 50B, 100B (M = million, B = billion), or use a preset:
| Platform | Est. monthly cost (USD) |
|---|---|
| Datablit | $500 |
| Segment | $4,200 |
| RudderStack | $1,200 |
| PostHog | $1,080 |
| Mixpanel | $2,600 |
| Statsig | $1,200 |
Showing estimated cost for 10,000,000 events/month (10M).
At 10M events/month, Datablit saves ~88% compared to Segment.
Disclaimer
These are estimates only, based on publicly available pricing (websites, docs, and published plans). Actual pricing may differ based on your contract, region, product mix (e.g. Segment bills by MTU; PostHog has multiple products), and custom agreements. Always confirm with the vendor before making decisions.
How CDP and Analytics Pricing Scales with Event Volume
Most analytics and customer data platforms use event-based pricing: your bill grows with the number of events you send each month. As you scale from thousands to millions of events, per-event or tiered pricing can increase costs quickly. Understanding how your CDP cost calculator behaves at different volumes helps you plan for growth and avoid surprises.
Some vendors combine event volume with MTU-based pricing (monthly tracked users). In that model, both event count and unique user count can drive your bill, so costs can scale in two dimensions. When comparing analytics pricing or running an event tracking pricing comparison, it’s important to factor in both events and MTUs if the vendor uses them.
Beyond list prices, consider hidden infrastructure and operational costs: data pipelines, warehousing, support tiers, and overage fees. These often appear only after you’ve integrated and scaled, and they can make the true cost of a CDP higher than a simple event-based estimate suggests.
After product–market fit, event volume tends to compound: more users, more features, and more touchpoints mean more events per user. That’s why CDP and analytics pricing comparison at your target scale—not just today’s volume—matters. Planning with a cost calculator at 1M, 10M, and 50M+ events can help you choose a platform that stays affordable as you grow.